Congratulation to the companies who won in the GWM
Overseas Outstanding Distributor,
Service Supplier Selection 2008

To: ALPHA EZZ ELARAB COMPANY

first of all, thank you for joining in the GWM Overseas Outstanding Distributor, Service Supplier selection 2008 and congratulate warmly to your winning in it with your great achievements! We are here to thank you very much for your effort as well as contribution to both parties’ mutual development!

The awards you won is announced as follows:

• * The Best Promotion Award in Africa.
• * The Best Service Terminal Award in Africa.

Following the various confirmed awards, we are going to hold the GWM Overseas Distributor Convention 2009 during the Shanghai International Auto Exhibition on 22 April. The awards shall be announced at the convention and an award ceremony will be held to witness your company’s and your managements’ glory and huge effort for both sides’ development as well.

Looking forward to your presence!

Best regards!

Great Wall Motor company Limited

CAIRO, Nov 25 — Proton Holdings Bhd is making further inroads in Egypt market with the launch of its Persona model and facelifted Gen.2 sedans.

Its managing director Datuk Syed Zainal Abidin Mohamed said that offering the new Persona model showed the company’s commitment to strengthen its presence in Egypt.

Syed Zainal said the Proton Persona was the third Proton model to enter the country after the Waja and Gen-2.

“We are very delighted to be here Tuesday to launch the car because we believe Egypt will be an important market for us. So far, we have sold more than 5,500 Proton cars in this market,” he said.

Syed Zainal was speaking to reporters before the launching ceremony of the Proton Persona and facelifted Gen.2 sedans at the Pyramid of Giza, one of the world’s seven wonders, here last night. Proton is the third automotive company to launch its models at the famous attraction after BMW and Jaguar.

He said conservatively, the company expects a monthly sales volume of 150 to 200 units of the Proton Persona in Egypt.

Proton entered the Egyptian market in 2001 and Ezz Elarab Automotive Group is the distributor for Proton cars in the country.

Syed Zainal said the company was bullish on its prospects in Egypt, adding that two new models would make their debut in the country as early as the first quarter of 2009.

“We are planning to launch the Saga model by the first quarter of next year and our new MPV (multi-purpose vehicle) by end-2009 or early 2010 to provide more variety to the Egyptian market,” he said.

On Proton’s export performance, Syed Zainal said the company was now exporting about 2,000 cars a month.

He said Proton had launched the Persona model in Thailand, Indonesia, Australia, New Zealand and Saudi Arabia.

The company is looking at launching the model in Oman and Qatar next week and in Syria in January next year.

The Persona, voted “Car of the Year for Malaysia” at the Frost & Sullivan Automotive Awards for Southeast Asia, comes in two variants with prices of 79,900 and 90,900 Egyptian pounds.

The launch was witnessed by Special Adviser to the Prime Minister for Muslim Women and Social Development Affairs, Datuk Seri Shahrizat Abdul Jalil, and Malaysian Ambassador to Egypt, Datuk Zainal Abidin Abdul Kadir.

At the event, Proton also donated a Proton Persona to the Children Cancer Hospital of Egypt.

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Citroën is the only car brand to collect more than one award for its models in the annual ‘What Car?’ Green Awards presented by the UK’s largest consumer magazine, with the Citroen C4 Picasso and the new Citroen C5 taking the top green prized for the people mover and family car titles respectively.

“The fact that Citroen has collected awards for two of its key models and that they are mainstream family cars demonstrates that Citroen’s commitment to cutting carbon dioxide emissions is across its whole range,” says Lawrie Malatios, General Manager for Citroen in New Zealand. “The C4 Picasso and the new Citroen C5 prove that it is possible to have comfort and class-leading environmental protection at the same time.”

‘What Car?’ and its associated internet publications are consulted by more than a million car buyers a month in the UK and its exhaustive car tests are renowned for their dedication to finding the best buys on the market.

The awards from ‘What Car?’ join the prizes from ‘What Diesel Car?’ which has given the C4 Picasso its top people mover prize for two years; ‘What Car?’ making the C4 Picasso its people mover of the year for 2007 and 2008; the C4 Picasso chosen as the most beautiful people mover in the world by “Auto più Bella del Mondo 2008” in its 15th annual search to name the most gorgeous cars in the world; the Citroen Dispatch collecting the prize for International Van of the Year and Citroen awarded ‘Car Manufacturer of The Year’ at the GreenFleet Awards for 2007 and 2008.

“These prizes amply demonstrate the breadth of ability offered by Citroen,” says Mr Malatios. “Citroen has collected awards for cars and commercial vehicles, for styling and performance – not forgetting its multiple World Rally Championship wins – as well as for economy and, of course, its remarkable environmental credentials. In short, a Citroen is a beautiful vehicle, which works well, minimizes fuel consumption and cuts emissions – the all-round ideal vehicle!”

Press Release: Citroën

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Ezz Elarab Company is the exclusive distributor of Great Wall Motor in Egypt and also the sole agent of Citroen and Poton there. It began to cooperate with GWM in July 2007 and has been dedicated to exploit the market since then. After GWPERI being put into market, Ezz Elarab Company made a market survey, finding GWPERI matched the Egyptian market and ordered 800 units at once.

During the period of Li Shuai and Xu Fei of GWM visiting Egypt, Ezz Elarab Company held a ceremony for the GWM showroom open and GWPERI launch on 11th June 2008. This activity invited more than 100 media and sub-distributors.

Moreover, Chinese counsellor in Egypt, Wang Ke Jian and Cheng Ming Jian attended this ceremony and gave a speech as well. The manager of Africa marketing, Li Shui also made a short speech and answered the questions put forward by the media at the scene.

This article from GWM Website.

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